Two years ago, our co-founders Kayley Reed and Kyle MacNevin met while working at a local mental health organization. Although they were strangers at the time, something clicked and they both opened up about their own mental illnesses. Kayley was battling an eating disorder, and Kyle living with Generalized Anxiety Disorder and ADHD. They connected over their experiences, but realized how rare it was to have those conversations. Wear Your Label sparked as a small idea: clothing to create conversations about mental health. We want to encourage individuals to take ownership over their mental health, rather than fear the labels that so often define us.
Wear Your Label
390 King Street, Suite 211
Partners (Past & Present)
Canadian Mental Health Association
Break the Silence, End the Stigma
LISTEN: The Movie
The JED Foundation